Indonesian firms must take the time to examine the Canadian culture and find out how things are done in Canada, in order to adapt. Part of this process includes finding the right partners.

Having a good understanding of the Canadian market is essential for Indonesian firms that want to be successful in exporting their products or services to Canada. Market research is the key to understanding the opportunities in Canada and the possible challenges that may be encountered. It can confirm that an opportunity actually exists, give insight into how a product or service may need to be changed to meet Canadian legal and other requirements, or can help an Indonesian firm discover what’s important to Canadian customers.

TFO Canada’s web site (www.tfocanada.ca) is a great source where Indonesian firms can access market information for dozens of sectors in Canada, including agri-food, textiles and apparel, footwear, and furniture.